Chio Watch

[IN PICTURES] Environment Ministry Engages Super Hot Influencers to Promote #ClimateActionSG but Budget Seems to be Lacking

redwire-singapore-mewr-climateactionsg-influencers
Taking a leaf out of the Ministry of Finance’s books, the Ministry of Environment and Water Resources has also engaged super hot influencers to promote a cause.

But hor, it looks like their budget cannot compare lah (because we don’t see many hotties. Why don’t we see many hotties, MEWR?)

While the Finance Ministry hired some 50 influencers to promote #SGBudget2019, the MEWR managed to cobble together S$1500 (that’s less than our combined alcohol expenditure every month leh!) to pay 28 micro-influencers to promote #ClimateActionSG.

“Micro”, because such influencers have a reach of (and we’re being modest here) about 1000 to 100,000 on social media.

Anyway, we’ll leave you with some of the MEWR hotties, and the “not”-ties (if you can’t figure out which is which, you should devote more time to saving the planet and less time time to kua chio bu).

Nicole Lee

redwire singapore nicole lee mewr climateactionsg 3
redwire singapore nicole lee mewr climateactionsg 5
redwire singapore nicole lee mewr climateactionsg 4
redwire singapore nicole lee mewr climateactionsg
redwire singapore nicole lee mewr climateactionsg 2
Natasha Chen

redwire singapore natasha chen mewr climateactionsg 3
redwire singapore natasha chen mewr climateactionsg 2
redwire singapore natasha chen mewr climateactionsg 5
redwire singapore natasha chen mewr climateactionsg
redwire singapore natasha chen mewr climateactionsg 4
And, some of the “Not-ties” (there, we’ve spelt it out for your benefit).

redwire singapore mandyalextrixie mewr climatechangesg 1
redwire singapore mewr ivone climatechangesg 1
redwire richgreenpoon mewr climateactionsg

 

 

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